Thought Leadership
Leadership Development
The Credibility Brief
Tentative language, including hedges, qualifiers, excessive apologies, and diminutives like "just" and "quickly," consistently reduces observer assessments of capability and authority, independent of the quality of the idea being expressed.
June 2026
Rewriting Leadership Norms
The longer you have led, the more certain you tend to be that you know your organisation. New research across 300,000 people in 20 countries suggests that certainty is one of the least reliable things about seniority.
June 2026
The Credibility Brief
Good work doesn't speak for itself. Credibility is assigned based on what decision-makers know you've done, not what you've done. This week: why visibility is a structural problem, not a character compromise, and what to do about it.
May 2026
Rewriting Leadership Norms
41% of technology leaders are considered unable to keep pace with change by their own boards. They are calling it a capability gap. When nearly half the C-suite lands in the same place, that is a pattern. Patterns live in systems, not people.
May 2026
The Credibility Brief
The most prepared person in the room is often the least credible one. It isn't that they don't know their material. They usually know it better than anyone else in there. They don't realise that over-preparation reads as anxiety, not capability.
May 2026
Rewriting Leadership Norms
The most effective leaders aren't the ones who can do everything. They're the ones who've learnt to resist the pull of doing everything, even when doing it would be faster, easier, and frankly more satisfying.
February 2026
Essays
Over the course of the last year, I have worked with over ten different organisations, helping them to create the social contracts/
January 2020
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